They expanded in Southern Oregon and currently have more than 100 locations in the United States. The demand for premium coffee grew that in 2002, The Human Bean started opening their business for franchising. Their first store was already a drive-thru espresso stand serving quality coffees to customers. It was in 1998 when husband and wife Dan and Rhonda Hawkins, together with their high school friend Tom Casey and his wife Tami, started The Human Bean in Ashland, Oregon. The Human Bean proved the concept performs exceptionally in a health crisis. This was a period of economic challenges for many franchises in the food space. Though the pandemic slowed down other businesses’ growth, The Human Bean with its drive-thru setup was able to not only survive, but thrive by increasing sales during this period. Average Sales / Revenue per YearĪccording to the Nation’s Restaurant News, The Human Bean saw $118.7 million in sales for the year 2020. As for incentives, they offer a veteran incentive of $5,000 off the franchise fee. The term of agreement to run The Human Bean is 10 years. In addition, the coffee chain requires a 1% ad royalty fee of gross sales revenue. These are the fees that The Human Bean requires when you sign up to become a franchise operator: Fees / Expenses
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